How Green is our Valley?
By Jim Romeo– Midwest Contractor
All across America, there is a clear buzz about the need to go green. The construction industry is hopeful that that this provides opportunity to prosper from new construction revitalized by a dearth of LEED projects, which were helped by government policy from a new administration. The construction industry in the Midwest seems quite conscious and hopeful of a new wave of green.
Part of the green growth, however, will hinge on collective thinking as to what constitutes “green.” “There is no doubt that there is incredible market demand for green technologies and green buildings,” says Brian Hendrickson, principal of 180° Urban Design in Kansas City, MO. “This demand will only increase, but those who demand green buildings will also continue to become more educated and savvy as to what is really green and what isn’t. I think the idea of the lone green building standing alone, dissociated from an urban context and accessible only from the interstate is a dead end. Smart consumers already see the fallacy in that idea.”
He adds, “The construction industry consumes just about every industrial resource that there is. There is an inherent responsibility to consume those resources in a more responsible and efficient manner. The next great step in building green will be to look at integrating green construction with sustainable transportation and planning practices. That’s where the real efficiencies are.”
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